Dissertation, Social Media

Policing Social Media in Higher Ed: Implementing Policies on Campus

During the course of my dissertation research, a few events connected to the scope of my study, and directly to the social media documents I was gathering.  I ended up building a database of 250 post-secondary education (PSE) institutional guidelines and policies to completely understand HOW the PSE sector is ACTUALLY  “guiding” social media. More importantly my research uncovers the organizational identity and cultural values of social media among 10 different countries. {More to be shared post dissertation defense June 12, 2014.}

If you are interested in either research around policies and/or social media impact to organizations, specifically post-secondary education, then you most likely heard about the Kansas Board of Regents approval to amend their policy manual back in December 2013 to outline “improper use of social media by University of Kansas faculty.” If not, I have an article and infographic of the timeline of events for you:

KBOR Policies

Image and article credits from The Daily University Kansan ().

Concerns about social media use have been a continual debate and topic for higher education for at least a decade. There have been challenges to using social media accounts for “official” use, faculty blogging, HR employee regulations, or just a general “need” for increased policy implementation among a number of colleges and universities.  The PSE sector is not alone. The K-12 sector and other industries also are keen to social media polices around use and sharing for their stakeholders.

All THAT being said, I have a few questions for you:

  • HOW does (or will) a social media policy influence and impact your institutional culture?
  • Does (or will) your social media policy support your student services or research at your organization?
  • What goals and outcomes do you (or will you) achieve by implementing a social media policy on campus?
  • Does your (or will your) policy consider helpful guidelines, suggested practices, and/or training and development?
  • How does (or will) your social media policy be implemented with regards to teaching, service, and research scholarship?

Or is your PSE concerned with communication control and organizational management?  I would hope your institution of higher learning does not limit user interaction, community engagement, or general opportunities to share opinions.

From my dissertation findings, I hope to continue on this thread of research to identify ACTUAL use, related to the social media guideline and policy documents I have studied, to further understand how participation and interactions on these social media channels influence organizational identity and culture on campus. Is your campus listed in my PSE institution sample? Are YOU interested is getting involved in this type of research? Let me know.

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3 thoughts on “Policing Social Media in Higher Ed: Implementing Policies on Campus”

  1. Reblogged this on Pb.log by @paulgordonbrown and commented:
    Once a month, I’ve made it a point to highlight the posts from other bloggers that I believe deserve wider recognition. This month I wanted to share a resource that that Dr. Laura Pasquini put together for her dissertation work. It includes a database of higher education policy/guideline documents on social media use. For professionals and administrators looking to shape institutional policies and guidelines regarding social media implementation across campus, this can be an invaluable resource for benchmarking and guidance.

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